Agility, speed, stability and more

Agility is an enigma to some organisations, often seen as speedy reaction, not a strategic discipline or a distinctive predictive capability – looks like it’s time to change that? We live in a world of unprecedented change, disruption where the linear, predictable economic, political and social systems we’ve become used to no longer exist. Against […]

Intelligent intranets, fact or fiction?

The semantic web is just around the corner, but are we paying enough attention to intellectual capital vested in our intranets and internal networks? For many organisations ‘sentient intranets’ may be a more valuable near term prospect than Big Data or the semantic web. Arguably, organisations have vested considerable intellectual capital in intranets that has […]

Empty brands:

What happens when your brand has no social, ethical or environmental foundations? Do brands that are simply economic or perhaps more superficial enjoy long term success? Answer: yes. At least they did.   Focus on real values As marketing, brand building and public relations become more sophisticated there are always opportunities to promote style over content, […]

Insight led…well maybe

This is a snapshot of some of our thinking around the changing landscape of insights, insight capability and the challenges and opportunities it presents. You’d have to have been asleep for the past few years to miss the revolution in insight capability. It’s fast becoming a key differentiator in business let alone marketing. We are […]

Demand for progressive leadership

New leadership for a new era There are increasing demands for a new kind of leadership that possess the vision, imagination, flexibility and courage to face broad and complex challenges of management at scale. Interestingly, leaders with a different style and more relevant perspective, suited to modern business exist, but perhaps are not being given the […]